Our Strengths

In addition to Japan, we can conduct research in more than 30 countries, including major EU countries, North America and Asia, combining partner research firms and field staff overseas with international online survey panels.

Through interviews with key persons at industry associations and companies, we uncover industry structures, market sizes, and sales and management strategies that public information alone cannot reveal. We also conduct mystery shopping to understand how competitors really operate.

In our sustainability stakeholder research, we study the perceptions of the people around a company, such as customers, local residents, business partners and employees. We then clarify how the company is seen and propose issues and actions for raising its corporate value.

In our community research, we go beyond literature and statistics to talk with people in many different roles in the community. We read the local character, history, economy and culture from many angles and bring to light the issues that companies and governments need to address to move forward together with the community.